Acquisition Engineering for Real Estate Agencies & Agents
A listing sitting in your portfolio earns no commission. Take control of your total sales volume.
8 Years in the Market | 18 Official Google Certifications | High-Conversion Specialists
Stop depending on real estate portals that split your customer's attention with your competitors. BSC builds your own acquisition machine: we intercept the high-intent buyer on Google, filter out anyone with no real purchasing potential through automation, and deliver hot leads straight into your team's CRM.
- The end of "just browsing": WhatsApp automation that qualifies location, budget and financing potential.
- Independence from portals: build your exclusive channel and stop paying a premium to share leads with every other agency on the same listing.
- 0% commission on media: flat, transparent fee. 100% of your budget works to generate visits to your listings, not commissions for the agency.
The problem today
Where is your operation losing sales today?
The portal trap (the auction effect)
Advertising on major real estate portals has become a game of who pays most for placement. Worse: the customer clicks in to see your exclusive listing, and the site's algorithm offers properties from other agencies on the same screen, stealing your sale.
Agents exhausted by unqualified leads
Your agent spends hours on the phone answering "would you take a trade-in?" or "can I get it with no down payment?" from people with no approved financing. The time spent on window-shoppers is time taken away from the client with money in hand.
The response-time drain (timing is everything)
In real estate, the customer has 5 tabs open. If they message on WhatsApp at 8pm on a Sunday wanting to visit a model unit and your team only replies Monday morning, they've already booked the visit with your competitor.
The hidden tax of generic agencies
Traditional agencies focus on "generating clicks" and charge a percentage of what you invest on Google. Their profit grows when you spend more. It's a financial conflict of interest that destroys your cost per acquisition.
The BSC engineering
From "Google search" to "keys in hand"
We replace cold traffic with a relentless pre-qualification process.
Intent and trust capture (Google Search)
Someone searching "buy 3-bedroom apartment in [your city]" has already made the decision. We dominate Google for that exact search, positioning your business above the generic ads of your competitors.
Desire and visual retargeting (Meta Ads)
Buying property is highly emotional and visual. We design premium campaigns (carousels and video) segmented by income and behavior. If a customer visited a launch page and didn't convert, they'll keep being impacted by the model-unit imagery until they book the visit.
The virtual agent (24/7 screening automation)
Our WhatsApp automation acts as your commercial front line. It responds in seconds and asks the questions that define the game: are you looking to buy or rent, what's your maximum investment, do you already have financing approved or a down payment. The contact only reaches the agent once it passes your qualification filter.
High-conversion landing pages
Listing pages and project-launch pages tend to be heavy and confusing. BSC builds landing pages with flawless corporate design, millisecond load times and absolute focus on a single goal: booking the in-person or virtual visit.
Built for your business model
The exact architecture for your business model
Independent agent (high-end)
The focus: protecting your calendar and building your personal brand.
The delivery: the automation responds while you're out doing showings or closing contracts. We build your digital authority so you stop chasing cold leads and start receiving clients who insist on being served by you.
Agencies & developer launches
The focus: scaled distribution and predictable sales volume.
The delivery: aggressive campaigns for qualified volume capture. Smart lead routing: the automation sends rental customers to team A and high-end buyers to team B, all integrated into your funnel.
Works alongside your sales floor
The technology connected to your sales floor
We don't change how you manage your clients, we amplify it. Our qualification automation runs on WhatsApp. It qualifies the lead and hands your team a clear summary, ready to be logged into whichever real estate CRM you already use:
Why market leaders choose BSC
Governance, algorithm expertise and transparency
Total governance
You own your ad account, your pixel and your structured data.
Algorithm expertise
18 official Google certifications proving absolute command of the algorithms, and 8 years turning traffic into real closings.
Financial transparency
0% commission. A flat fee so your budget works 100% toward your commissions, not the agency's.
Who is BSC
We weren't born in marketing. We were born in sales.
Before campaigns and algorithms, selling meant understanding why a customer decides to close, not just generating clicks. BSC doesn't handle social media, branding or video: we're a specialized consultancy in advertising, data and conversion, entirely focused on turning search into a booked visit.
Frequently asked questions
What agents ready to scale their total sales volume ask
Show all questions and answers
Won't WhatsApp automation scare away a high-end buyer?
Customers buying high-end property are in a hurry and won't tolerate a service gap. What scares them off is waiting hours for a reply. Our automation acts as a digital concierge: it responds instantly, presents the development elegantly, and gathers the customer's profile before handing the conversation to your senior agent, with the full history already organized.
Will I need to cancel my listings on the major portals?
We don't recommend an abrupt cut on day one. BSC's goal is to build your own, exclusive sales channel. As our funnel gains traction and starts delivering leads that are negotiating only with you, not five other agencies, you gain the financial breathing room to reduce and eventually eliminate the expensive portal packages.
Can the system separate rental customers from buyers?
Yes. We design campaigns with separate intents. If a customer clicks a rental ad, the automation applies a filter (for example, requiring a guarantor or rental insurance) and routes that contact directly to the rental team. If they click a luxury launch ad, the qualification questions change and the contact goes straight to the specialist agent.
Does BSC charge a commission on the sales volume generated?
Never. We're not a partner brokerage and we don't charge a commission on the property's value or on your ad budget. BSC charges only a flat monthly fee for the acquisition engineering work. 100% of the sale's profit stays in your operation.
Do you charge a percentage of the media budget?
Never. BSC charges a flat fee for the strategy, intelligence and management work. Your entire media budget is managed directly in your own Google and Meta accounts, with 100% transparency.
I'm an independent agent and handle everything myself, from prospecting to closing. Will this work for me?
This is exactly the scenario where our engineering delivers the most operational relief. The automation responds while you're out doing showings or closing a contract, filters out window-shoppers, and only calls you in once the lead is qualified and ready to negotiate.
How does routing between rentals and high-end sales work?
The automation identifies the customer's intent (buy or rent) right at the start of the conversation and routes the already-qualified contact to the team or agent responsible for that type of deal.
Does this work for developer launches, or only for resale listings?
Both. We adapt the campaign strategy and qualification funnel to your product: lead volume for a specific launch, or continuous acquisition for a resale portfolio.
How long until I see the first booked visits?
The first campaigns usually go live within a few days. Consistent results in visit volume and cost per acquisition become clearer from around 30 to 60 days, as we tune screening and retargeting.
Is there a minimum media budget to start?
BSC works with different budgets and is honest about what's realistic for your type of operation and region.
Are there long-term contracts?
Contract terms depend on your project's scope and are worked out directly with you on WhatsApp.
What's included in the fee?
Strategy, campaign setup, WhatsApp screening automation and clear reporting, all in one flat fee.
Is there a separate setup fee?
Typically no. It's wrapped into the flat monthly fee.
Can I cancel anytime?
Cancellation terms are part of the agreement made with you. Ask on WhatsApp for the details of your case.
How do you measure whether a campaign is working?
By the full path: from the keyword or ad to the booked visit, identifying which campaign brought the lead with the highest closing potential.
Do you work with agencies outside major metro areas?
Yes. The work is fully remote, so BSC works with agencies, developers and agents anywhere in Brazil.